This podcast interview focuses what product innovation should be really all about and how complacency can kick-in silently and give you a slap in the face. The guest is Mike Seidle, Co-founder and CTO at PivotCX.
During this interview, you will learn four things:
- The importance to start paying attention to the early signals from customers that you are on the wrong track instead of listening to your own stories
- How shifting focus from selling “cost savings” to “giving your customers a position of advantage in the eyes of their customers” can be the difference from having no traction to winning 8 out 10 deals
- Why we often think we are smarter than everybody else – and why that doesn’t help at all
- How small ideas can mean the difference between having 10 users and 10000 – and how to find them.